FramnaMATR 2026
Product profile

Swish

Payments·Finance & Insurance·Rank 2 of 43 in Finance & Insurance
Sweden
Headline metrics

Pooled across Sweden (respondent-weighted).

4.3
App Pulse
+0.5 vs. market
36
NPS
+58 vs. market
93.9%
Install rate
+72.4 vs. market
12.7%
Daily users
-2.5 vs. market
Driver profile

How Swish scores on each of the four drivers, against the Finance & Insurance category average.

Category average based on 43 apps in Finance & Insurance. Scale is 1 to 5.

Want the full picture

This is a snapshot. The full profile goes deeper.

Driver decomposition by country, head-to-head against your top three competitors, gap-to-leader analysis, and the product decisions that would move each metric. Request the full MATR profile for Swish and we will set up a read-out.

Request the full profile

Metrics are respondent-weighted across markets where Swish cleared the MATR 2026 significance threshold (95 percent CI width on App Pulse at or under 0.5). App Pulse combines overall satisfaction weighted 0.75 and NPS rescaled to the 1 to 5 scale weighted 0.25. Driver scores are respondent-weighted averages of the eleven driver statements. Poland is excluded from the public report. Read the full methodology →