FramnaMATR 2026
Product profile

Signal

Messaging·News & Social Media·Rank 6 of 38 in News & Social Media
DenmarkNetherlandsSweden
Headline metrics

Pooled across Denmark, Netherlands, Sweden (respondent-weighted).

4.1
App Pulse
+0.2 vs. market
-3
NPS
+18 vs. market
14.3%
Install rate
-7.2 vs. market
29.0%
Daily users
+13.8 vs. market
Driver profile

How Signal scores on each of the four drivers, against the News & Social Media category average.

Category average based on 38 apps in News & Social Media. Scale is 1 to 5.

Per-market breakdown

Each market is scored separately. Apps can be fortress in one market and vulnerable in another.

MarketPulseNPSInstallDaily
Denmark4.4176%26%
Netherlands4.0-1324%34%
Sweden4.0-69%25%
Want the full picture

This is a snapshot. The full profile goes deeper.

Driver decomposition by country, head-to-head against your top three competitors, gap-to-leader analysis, and the product decisions that would move each metric. Request the full MATR profile for Signal and we will set up a read-out.

Request the full profile

Metrics are respondent-weighted across markets where Signal cleared the MATR 2026 significance threshold (95 percent CI width on App Pulse at or under 0.5). App Pulse combines overall satisfaction weighted 0.75 and NPS rescaled to the 1 to 5 scale weighted 0.25. Driver scores are respondent-weighted averages of the eleven driver statements. Poland is excluded from the public report. Read the full methodology →